Обратная связь

© 2026 SEO Lebedev · All rights reserved.

Technical specifications for website development: how to write them, examples and templates

Technical specifications for website development: how to write them, examples and templates

What is a technical assignment (TA) for website development?

A technical assignment (TA) is a document that describes in detail the requirements for the website, its structure, functionality, design, integrations, security requirements, and other key parameters.

This document is necessary for all participants in the process:

  • The customer clearly understands what kind of website they will receive.
  • The developer receives specific instructions and can avoid misunderstandings.
  • The designer focuses on technical and visual requirements.
  • The SEO specialist takes into account search engine optimisation parameters.

Why is it important to draw up technical specifications before creating a website?

Without clearly defined technical specifications, the process of creating a website can be delayed, exceed the budget and lead to dissatisfaction on all sides. Competent technical specifications:

  • Help to avoid misunderstandings between the customer and the contractor.
  • Reduces the risk of additional modifications that can increase the cost of the project.
  • Defines the deadlines and order of work on the website.
  • Allows you to anticipate all important nuances (SEO, adaptability, integration, security).

Who participates in the process of drawing up technical specifications?

Drawing up technical specifications is a team task involving representatives of both sides: the customer and the agency. Each specialist contributes to the accuracy, completeness and feasibility of the document.

Participants:

  • The customer formulates business objectives, describes the target audience, and defines key functionality.
  • The project manager coordinates interaction between the parties and organises the collection and systematisation of requirements.
  • The developer checks the technical feasibility of functions and proposes optimal solutions.
  • Designer — sets visual requirements, determines UI/UX features and interface adaptability.
  • SEO specialist — integrates SEO requirements into the site structure and technical parameters.
  • Tester — sets quality criteria, writes test scenarios for final verification.

How is a technical assignment formed?

The process of creating a technical assignment consists of several stages:

  • Information gathering — discussion of the goals and objectives of the website.
  • Requirements analysis — determination of structure and functionality.
  • Document preparation — formulation of all requirements in an understandable form.
  • Coordination with the customer — making corrections and approving the final version.

What types of technical specifications are there?

Depending on the scale of the project, technical specifications can be:

  • Basic technical specifications — contain the main requirements and are suitable for small projects (landing pages, business cards).
  • Extended technical specifications — a detailed description of all aspects, including integrations, mobile adaptation, SEO.
  • Technical specifications for an online store — includes the logic of the shopping cart, payment, product categories, filters.
  • Technical specifications for a corporate website — focus on the brand, corporate information, integration with CRM.

Main goals and objectives of the technical assignment

What problems does the technical assignment solve?

Creating a website is a complex process that requires careful planning. Without a detailed technical assignment, misunderstandings may arise between the customer and developers, leading to delays, budget increases, and loss of key functionality.

The main problems that the technical specifications solve:

  • Lack of clear requirements — if a feature is not specified in the technical specifications, its implementation will be interpreted differently by developers.
  • Changes in requirements during the work process – the document specifies the mandatory elements of the website and reduces the risk of constant revisions.
  • Additional costs – due to insufficiently detailed technical specifications, the final cost of the project may increase.
  • Low quality of the final product – without clear requirements, you may end up with a website that does not meet the customer’s expectations.

The impact of technical specifications on project deadlines and costs

Technical specifications not only help to avoid mistakes, but also clearly define the time and financial framework for development.

How technical specifications affect deadlines:

  • Developers know in advance what functionality needs to be implemented.
  • Designers understand how the structure and UI/UX of the website should look.
  • The risk of additional edits and adjustments during the process is reduced.

How technical specifications affect cost:

  • They allow you to accurately calculate development costs.
  • They eliminate unplanned changes that increase the budget.
  • They determine the need for additional services and integrations (CRM, payment systems, API).

What tasks does the technical assignment perform?

Formulates the goals and concept of the project

  • Description of the key idea of the website.
  • Target audience and user needs.
  • The main tasks that the website should solve.

Defines functional requirements

  • Description of all website features and capabilities.
  • Requirements for the admin panel and content management.
  • Integration with external services (CRM, payments, analytics).

Establishes design requirements

  • Description of the visual style.
  • Adaptability to mobile devices.
  • Development of the UI/UX concept.

Sets quality and testing criteria

  • How should the website work after launch?
  • What parameters should be tested?
  • How will the finished project be accepted?

Key principles for drawing up technical specifications

Competent technical specifications should be clear, detailed and logical. The better this document is drafted, the fewer problems will arise during website development.

Clarity of wording and comprehensibility of the document

Technical specifications should be as specific and unambiguous as possible to avoid ambiguities and misinterpretations.

Bad: ‘The website should be user-friendly.’

Good: ‘The loading time of the home page should be no more than 3 seconds. The main navigation should be accessible on all pages.’

Recommendations:

  • Describe the functionality and requirements in as much detail as possible.
  • Use terms that are understandable to developers and designers.
  • Avoid abstract phrases and subjective assessments.

Complete description of all technical and functional requirements

It is not enough to simply write down which pages and elements should be on the website. You need to define how they work.

Examples of functional requirements:

  • Feedback form – fields: name, phone number, email, message text; error checking; integration with CRM.
  • User authorisation – registration via email and social networks; password recovery; personal account.
  • Catalogue filters – sorting by price, popularity, brand; multiple category selection.

Consistency of requirements between the client and developers

Errors that are often found in technical specifications:

  • The client wants interactive animation but does not specify how it should work.
  • The developer understands the task in their own way and creates complex functionality that the customer does not need.
  • During the work process, the client’s wishes change, and the code has to be rewritten, which increases the cost.

How to avoid problems?

  • Before starting work, agree on the technical specifications with the customer, designers, and programmers.
  • Record all changes in a separate section of the technical specifications.
  • Break the work down into stages and intermediate approvals.

Flexibility of technical specifications, taking into account possible revisions

Website development is a dynamic process, and new requirements or adjustments may arise during the course of work. However, uncontrolled changes lead to increased deadlines and budgets.

How can technical specifications be made flexible yet manageable?

  • Clearly distinguish between basic and additional functions.
  • Add a section called ‘Additional features’ where you can list requests that can be implemented in the second stage.
  • Set rules for making changes — for example, ‘Each new feature is agreed upon separately and requires a review of the timeline and budget.’

Structure of technical specifications

Clearly structured technical specifications help avoid mistakes and misunderstandings between the customer and contractors. In this section, we will look at the key sections that the document should contain.

General requirements

This section records basic information about the project.

Main points:

 

  • Project name – what the website will be called.
  • Customer – full name, contact details, company details.
  • Project objectives – why the website is being created (sales, information, brand presentation).
  • Main audience – user profile (age, interests, preferences).
  • Key KPIs – metrics by which the success of the project will be evaluated.
  • Deadlines – deadlines for each stage of development.

Functional requirements

This section describes the functions that the website must perform.

Examples of functional blocks:

  • Feedback form – mandatory fields, data validation requirements.
  • Personal account – registration, authorisation, password recovery.
  • Site search – what parameters can be searched (by name, category, item number).
  • Shopping cart and checkout – logic for adding items, integration with payment systems.

Important: for complex projects, it is better to add user flow diagrams.

Design and UI/UX

This section sets out the requirements for visual design and usability.

Key points:

  • Overall style – minimalism, corporate, e-commerce, etc.
  • Colour palette – primary and secondary colours.
  • Fonts – which ones are used and in what format.
  • Block layout – content placement logic.
  • Mobile adaptation – requirements for smartphone and tablet versions.
  • Cross-browser compatibility – support for different browsers (Chrome, Safari, Firefox, Edge).

Important: it is recommended to attach references (links to websites with the desired design).

Website structure

Determines which pages and sections will be on the website.

Example structure:

Home page

  • Welcome block
  • Key advantages
  • Customer reviews
  • CTA (Leave a request button)

About Us section

  • Brand history
  • Team
  • Certificates and awards

Product Catalogue section (for online stores)

  • Categories
  • Filters
  • Product cards

Contacts

  • Address
  • Google Map
  • Feedback form

Integrations and APIs

Determines which external services will be connected.

Examples of integrations:

  • CRM (Bitrix24, AmoCRM) – transfer of requests to the customer database.
  • Payment systems (YooMoney, CloudPayments, PayPal) – accepting online payments.
  • Analytics systems (Google Analytics, Yandex.Metrica) – tracking traffic.
  • Email newsletters (MailChimp, UniSender) – automating emails to customers.

Important: if the website uses external service APIs, you must specify the requirements for connecting them.

Content and multimedia

Describes what materials will be posted on the website.

Main types of content:

  • Text – requirements for style, length, keywords (if SEO optimisation is provided).
  • Images – file formats (JPEG, PNG, SVG), quality and size requirements.
  • Video – integration with YouTube/Vimeo or uploading to the server.
  • Documents – PDF files, instructions, technical documentation.

Important: if the website is multilingual, you need to specify the localisation requirements.

SEO and promotion

This section outlines the basic requirements for search engine optimisation.

Key parameters:

  • Correct URL structure – easy-to-read links instead of ‘site.com/123’.
  • Meta tag settings – Title, Description, H1-H6.
  • Mobile responsiveness – the website must work correctly on smartphones.
  • Page loading speed – recommended loading time < 3 seconds.
  • txt and sitemap.xml files – correct indexing of the website by search engines.
  • SSL certificate – mandatory data encryption.

Important: if content marketing is planned, it is necessary to specify the frequency of article publication, key topics and formats.

Data security and protection

Every website must be protected against attacks and data leaks.

Basic security measures:

  • SSL certificate for data encryption.
  • Restricted access rights in the admin panel.
  • Anti-spam protection for forms (reCAPTCHA).
  • Encrypted password storage.
  • Automatic data backup.

Technical requirements

This section specifies the hosting and server parameters.

Hosting requirements:

  • Server operating system (Linux, Windows).
  • Minimum RAM and processor capacity.
  • Support for PHP, MySQL, Node.js.

Website management system (CMS) requirements:

  • WordPress – for blogs and corporate websites.
  • 1C-Bitrix – for large online stores.
  • Tilda, Webflow – for landing pages.

How to write technical specifications for website development

Drawing up technical specifications is a process that requires careful consideration of all the details of the future website. An incorrectly drafted document can lead to delays in development, budget increases and technical problems. In this section, we will look at a step-by-step algorithm for drawing up technical specifications.

Analysis of customer requirements

Before you start writing technical specifications, you need to conduct a detailed analysis of the requirements and define the key objectives of the project.

What do you need to find out from the customer?

  • What is the purpose of the website? (Sales, information, customer acquisition)
  • Who is the target audience? (Age, interests, behaviour)
  • What key functions need to be implemented? (Application form, shopping cart, personal account)
  • Are there any examples of websites that can be used as a reference?
  • What platforms/tools are important for integration? (CRM, payment systems)

It is better to present all requirements in a table format to avoid confusion.

QuestionClient’s Answer
Website TypeCorporate website
Main GoalAttracting clients and generating inquiries
Target AudienceBusiness owners aged 25–50
Key FeaturesContact form, blog, service catalog
IntegrationsBitrix24 CRM, email newsletters

Defining Goals and Target Audience

Why is this important?

  • Clearly defined goals help avoid unnecessary features and reduce the budget.
  • Identifying the target audience influences the design, content, and functionality.

Example of wording in the technical assignment:

‘The website is designed to attract customers in the B2B sector. The target audience is entrepreneurs and top managers of companies. The main goal is to provide information about products and generate requests through the contact form.’

Description of functionality and structure

The functional capabilities of the website must be detailed and clearly described.

How is this formalised in the technical specifications?

  • Description of each element of the website (home page, application form, catalogue).
  • Detailed description of how the system works (how user interaction will take place).
  • Requirements for the administrative panel (content management, page editing).

Example of Structure:

SectionDescription
HomepageContains a welcome banner, CTA button “Submit a Request,” list of services, client testimonials
Request FormFields: name, email, phone number, message text. Error validation, spam captcha
Service CatalogStructure: service cards, category filter, “Learn More” button

Design and UX Requirements Development

What parameters should be included in the technical specification?

  • Primary colors, fonts, logos
  • Responsiveness requirements (desktop, mobile devices, tablets)
  • Element placement (location of the logo, menu, CTA buttons)

Design example:

‘The website must comply with the company’s corporate identity. The main colour is #1A237E (dark blue), accent colours are #FDD835 (yellow). The design must be responsive and display correctly on screens ranging from 320 px to 1920 px.’

Defining integration and API requirements

If the website needs to interact with CRM, payment systems, or email services, this must be specified in the technical specifications.

Examples of integrations:

  • Connection to Bitrix24 for automatic processing of requests.
  • Integration with the CloudPayments payment system.
  • Telegram notifications about new requests from the website.

How to specify this in the technical specifications?

‘The request processing system must be integrated with Bitrix24 CRM. When a new request is received, the contact details are transferred to the ’Leads” section.

Development of security requirements

Any website must protect user data and be resistant to attacks.

Basic security measures:

  • SSL certificate (HTTPS).
  • Protection against SQL injections and XSS attacks.
  • Restricted access to the admin panel by IP.
  • Regular data backups.

Example of specification in the technical assignment:

‘All data transfer must be carried out using the secure HTTPS protocol. User passwords must be stored in encrypted form (bcrypt). Downloading and executing arbitrary scripts is prohibited.’

Preparation of the final document

Once all sections of the technical specifications have been formulated, the document goes through several stages:

  • Initial review – the customer and the development team analyse the document.
  • Revisions – corrections and clarifications are made.
  • Final approval – the final version is approved.
  • Signing – the customer and developer record the agreed terms.

How to format the technical specifications?

  • Document format – Google Docs, PDF, Word.
  • Volume – depends on the complexity of the project, on average 10-30 pages.
  • Structure – clear headings, lists, tables, diagrams.

Breakdown of Each Section of the Technical Specification

In this section, we’ll go over each component of the technical specification in detail, with examples and formatting recommendations.

General Project Information

This section contains the core details about the project and its objectives.

What to include:

  • Project Name – a unique name (e.g., Corporate Website for Company X)
  • Client – full name, contact information, company details
  • Contractor – web studio or development team
  • Key Project Goals – what problems the website is solving
  • Target Audience Description – age, gender, interests, location
  • Main KPIs – expected conversion rate, number of leads, traffic volume
  • Timeline – project phases and deadlines

Example Format:

  • Project Name: Development of a corporate website for Company X
  • Objective: Increase brand awareness and attract new clients
  • Target Audience: Owners of small and medium-sized businesses, marketers
  • Main KPIs: 5,000 unique visitors per month, 50 leads per month
  • Timeline: 3 months, start date – 01.04.2024, end date – 01.07.2024

Functional Requirements

This section provides a detailed description of the website’s functionality.

What to include:

  • Core Functionality – basic and additional features
  • User Roles – guests, registered users, administrators
  • Contact Form – fields, validation, CRM integration
  • User Account Area – login via email/social media, order history
  • Product/Service Catalog – filters, sorting, search
  • Blog – article management, comments

Example Format:

Contact Form:

  • Fields: name, phone number, email, message text
  • Data Validation: Phone number – digits only, Email – must contain “@” and domain
  • CRM Integration: Bitrix24
  • Notification: message sent to manager via Telegram

Design and UI/UX

Describes the visual design of the website.

What to include?

  • Corporate identity (colours, fonts, logo).
  • Block placement (menus, banners, buttons).
  • Typography (font size, line spacing).
  • CTA (Call-to-Action) buttons – where they are located, how they are designed.
  • Mobile adaptation – support for screens from 320px.
  • Cross-browser compatibility – correct display in Chrome, Firefox, Safari.

Design example:

“The website design must correspond to the corporate identity of company X. The main colour is #1A237E (dark blue), accent colours are #FDD835 (yellow). Fonts used: Roboto (main), Open Sans (additional). CTA buttons – contrasting, size 48px, location – at the top of the screen.”

Site structure

Determines which pages will be on the site.

What to include?

  • Site map – a list of all sections.
  • Navigation – how the user moves between pages.
  • Transition logic – which buttons lead to which pages.

Example structure: 

Home page

  • Welcome banner
  • CTA button ‘Submit a request’
  • List of services
  • Customer reviews

‘About the company’ section

  • History
  • Team
  • Certificates and awards

Product/service catalogue

  • Filter by category
  • Product cards with photos
  • ‘Buy’ button

Contacts

  • Feedback form
  • Interactive Google map
  • Phone, e-mail, messengers

Integration with external services

Description of services that will be connected to the website.

What to include?

  • CRM (AmoCRM, Bitrix24) – transfer of requests.
  • Payment systems (Yandex.Cash, PayPal, Stripe).
  • Analytics systems (Google Analytics, Yandex.Metrica).
  • Email newsletters (MailChimp, UniSender).
  • Integration with messengers (Telegram bot).

Example of design:

‘The feedback form is integrated with Bitrix24 CRM. When a new request is received, the data is transferred to the “Leads” section. If the request is sent during non-working hours, the customer is automatically sent an email notification.’

SEO and promotion

Determines how the website will be optimised for search engines.

What to include?

  • SEO-friendly URLs (human-readable URLs instead of site.com/page123).
  • Meta tags (Title, Description, H1-H6).
  • Sitemap (sitemap.xml) for indexing in search engines.
  • Image optimisation (formats, compression).
  • Loading speed analysis (Google PageSpeed Insights).

Example of formatting:

‘H1 headings must be unique and contain keywords. Title – up to 60 characters, Description – up to 160 characters. All images must be compressed to <100 KB and contain alt tags.’

Data security and protection

Defines the security measures for the website.

What to include?

  • SSL certificate for data encryption.
  • Restricted access to the admin panel (by IP, two-factor authentication).
  • Encrypted password storage.
  • Regular database backups.

Example:

‘Access to the admin panel is only available to users with IP addresses specified in the whitelist. User data is stored in encrypted form (bcrypt, SHA-256). The server side is protected against SQL injections.’

Examples of technical specifications for different types of websites

Technical specifications may vary depending on the type of project. In this section, we will look at examples of technical specifications for different types of websites to understand what aspects need to be considered in each case.

Example of technical specifications for the development of a corporate website

General information

  • Project name: Corporate website of company ‘X’.
  • Purpose: To represent the company on the Internet and increase customer confidence.
  • Target audience: B2B companies, potential partners.
  • Main functionality: About the company, services, contacts, feedback form.
  • Deadline: 2 months.

Functional requirements

  • Home page: brief information about the company, key services, reviews.
  • About the company page: history, team, certificates.
  • Services: list with descriptions.
  • Contacts: Google map, address, contact form.
  • Blog: ability to publish news and articles.

Technical requirements

  • CMS: WordPress or Bitrix24.
  • Integration with CRM (AmoCRM, Bitrix24).
  • SSL certificate, protection against SQL injections.

Example of technical specifications for an online store

General information

  • Project name: Online store for household appliances.
  • Purpose: Online sales of goods.
  • Target audience: Buyers aged 25-50.
  • Main functionality: Catalogue, shopping cart, personal account, online payment.
  • Timeframe: 4 months.

Functional requirements

  • Product catalogue: categories, filters (price, brand, characteristics).
  • Product page: photo, description, price, ‘Buy’ button.
  • Shopping cart: adding products, ability to change quantities.
  • Online payment: integration with PayPal, Stripe.
  • Personal account: order history, delivery tracking.

Technical requirements

  • CMS: OpenCart or 1C-Bitrix.
  • Integration with 1C for synchronising balances.
  • SEO configuration (clean URLs, meta tags, site map).

Example of technical specifications for a landing page

General information

  • Project name: Landing page for an online course.
  • Goal: Attract applications for training.
  • Target audience: Young professionals, entrepreneurs.
  • Main functionality: Course description, reviews, registration button.
  • Deadline: 1 month.

Functional requirements

  • Welcome screen: title, CTA button ‘Sign up’.
  • Course description: modules, teachers, bonuses.
  • Customer reviews: 3-5 reviews with photos.
  • Application form: name, email, phone number.
  • Countdown timer: for limited promotions.

Technical requirements

  • Platform: Tilda or Webflow.
  • Integration with email newsletters (UniSender, MailChimp).
  • Fast page loading (< 2 seconds).

Example of technical specifications for a portal (news website)

General information

  • Project name: News portal.
  • Purpose: Publication of articles and news.
  • Target audience: A wide range of users.
  • Main functionality: Home page, categories, comments, authorisation.
  • Timeframe: 3 months.

Functional requirements

  • Home page: latest news, popular articles.
  • Categories: politics, economics, sports, technology.
  • Comments: ability to leave comments, authorisation via social networks.
  • Site search: search by title, tags, text.
  • Personal account: saving articles to favourites.

Technical requirements

  • CMS: WordPress or Drupal.
  • SEO optimisation (Google News, Yandex.Zen).
  • Content caching for high loading speed.

Mistakes when drafting technical specifications and how to avoid them

Even minor mistakes in technical specifications can lead to delays, budget overruns, and functionality issues. In this section, we will look at the main mistakes made when writing technical specifications and ways to prevent them.

Insufficiently detailed description of requirements

Mistake:

The technical specifications contain vague wording that can be interpreted in different ways.

Bad: ‘The website should be user-friendly and load quickly.’

Good: “The loading time of the main page should be no more than 3 seconds. The design should match the corporate style: colours #1A237E (main), #FDD835 (accent).”

How to avoid this mistake?

  • Use clear and unambiguous wording.
  • Divide requirements into functional, visual, technical, and business aspects.
  • Support descriptions with diagrams, tables, and references.

Contradictory or incomplete requirements

Error:

The technical specifications include mutually exclusive points or do not cover important details.

Bad: ‘The website should be as light as possible, but support animation and complex visual effects.’

Good: ‘The maximum page weight is 2 MB. Animation is only used for CTA buttons and headings.’

How to avoid mistakes?

  • Check each section for logic and consistency.
  • Involve developers and designers in discussing the technical specifications.
  • Add technical limitations and recommendations.

Lack of security requirements

Error:

The technical specifications do not specify measures for data protection and website security.

Bad: ‘The website will have a feedback form.’

Good:

  • The feedback form must use reCAPTCHA to protect against spam.
  • An SSL certificate is mandatory.
  • User data is stored in encrypted form (bcrypt).

How to avoid the error?

  • Always include a section on security in the technical specifications.
  • Specify specific protection mechanisms (SSL, protection against SQL injections).

Ignoring adaptability and cross-browser compatibility

Mistake:

The website is developed only for desktop users, without taking into account mobile versions.

Bad: ‘The website should display correctly.’

Good:

  • Minimum screen resolution – 320 px.
  • The website must work correctly in Chrome, Firefox, Safari, and Edge.
  • Adaptation for mobile devices while preserving functionality.

How to avoid the mistake?

  • Include adaptive design in the requirements.
  • Specify browsers and minimum screen sizes.
  • Test on mobile devices.

No clear development plan or work stages

Mistake:

Development is chaotic, resulting in a loss of control over the process.

Bad: ‘The project must be ready in two months.’

Good:

  • Weeks 1-2: Gathering information, creating a prototype.
  • Weeks 3-4: Design development, approval.
  • Weeks 5-6: Layout, CMS configuration.
  • Weeks 7-8: Testing, bug fixing.
  • Final: Website launch.

How to avoid mistakes?

  • Include development stages in the technical specifications.
  • Set clear deadlines.
  • Record interim approvals.

Where can I download ready-made technical specification templates and how do I use them?

When developing a website, you can create technical specifications from scratch or use ready-made templates. The second option saves time and helps avoid mistakes, as the basic sections are already included in the document.

Online Tools for Creating Technical Specifications

Some services offer automatically generated technical specifications based on the parameters you input.

Popular Tools:

  • Tilda Brief Builder – suitable for landing pages and small websites
  • Brief Builder – helps structure requirements clearly
  • Notion-based Spec Constructor – great for collaborative work

How to Use:

  • Select required parameters (e.g., website type, functionality, integrations)
  • Automatically generate a draft technical specification
  • Customize and refine the document for your project needs

Google Docs and Excel Templates

Where to download templates:

  • Google Docs: Technical Specification Template for Website Projects
  • Excel File: Development Cost Estimation Template

What the templates include:

  • Sections of the technical specification (functional requirements, design, integrations)
  • Tables for clear structure
  • Options for technical solutions

Ready-made technical specification templates for different types of websites

  • Download a technical specification template for an online store → [Link to template]
  • Download a technical specification template for a corporate website → [Link to template]
  • Download a technical specification template for a landing page → [Link to template]

How to adapt the template to your project?

  • Delete unnecessary sections.
  • Add specific requirements.
  • Agree with the development team.

How to check and approve the technical specifications before launching a project

Before sending the technical specifications to work, they must be checked.

Who should check the document?

  • The customer – whether the technical specifications correspond to the business objectives.
  • The developer – the feasibility of the technical requirements.
  • The designer – the accuracy of the UI/UX description.
  • SEO specialist – whether the promotion requirements have been taken into account.

Checklist for final verification:

  • Are all requirements described in detail?
  • Are there any contradictions between sections?
  • Are integrations with CRM and payment systems specified correctly?
  • Are the stages of work and deadlines specified?

Conclusions: why you need technical specifications and how to avoid mistakes when creating them

Technical specifications are the foundation of successful website development. They help to avoid misunderstandings and clearly define the functionality, deadlines and budget of the project.

Key advantages of a well-written technical assignment

For the customer:

  • A clear understanding of what kind of website they will receive.
  • Control over deadlines and budget.
  • The ability to avoid additional revisions and unnecessary expenses.

For developers:

  • Clear instructions on functionality, design, and integrations.
  • Minimisation of corrections and edits.
  • Acceleration of the development process.

For designers and marketers:

  • Understanding of what the website will look like and which elements are critical.
  • Consideration of UX/UI features and adaptability.
  • Clear requirements for SEO and analytics.

Common Mistakes to Avoid When Writing a Technical Specification

  • Lack of specificity: Requirements should be clear, detailed, and measurable
  • Poor structure: The specification should be divided into logical sections (functionality, design, SEO, testing, etc.)
  • Ignoring technical parameters: It’s important to consider the platform (CMS), hosting requirements, and security aspects in advance
  • Lack of alignment with the team: The document must be reviewed and approved by key specialists — developer, designer, SEO expert
  • No breakdown of stages and deadlines: The specification should include a phased plan with clear deadlines for each stage

Checklist for Writing an Effective Technical Specification

  • Website goals and objectives are clearly defined
  • Site structure and functional requirements are documented
  • Technical parameters are specified (CMS, hosting, integrations)
  • Design and responsiveness requirements are described
  • Security measures and SEO requirements are included
  • The specification has been reviewed and approved by the entire team

Where to Order a Technical Specification

If you don’t have the time or expertise to prepare a technical specification, it’s best to delegate this task to professionals.

What’s included in the service:

  • Project research and information gathering
  • Development of a detailed technical specification
  • Recommendations on design, UX/UI, and SEO
  • Final approval of the document with the client

FAQ

  1. What is a technical specification for website development?
    A technical specification (TS) is a document that outlines the website’s goals, functionality, structure, design, and technical requirements. It helps ensure that the client, developers, and designers share a common understanding of the project.
  2. Why is it important to create a TS before building a website?
    A well-written TS reduces the risk of errors, miscommunication, and budget overruns. It simplifies project management and improves communication between all parties.
  3. Who is involved in creating the TS?
    The client, project manager, developer, designer, SEO specialist, and QA tester. Collaboration among all participants ensures an accurate and realistic document.
  4. What types of technical specifications exist?
    There are basic and advanced TS formats, as well as specifications tailored for online stores, corporate websites, and landing pages. Each type varies in level of detail and scope.
  5. What are common mistakes when writing a TS?
    Vague wording, ignoring security and responsiveness, missing deadlines and milestones, and incomplete descriptions of functionality.
Смотреть все статьи

Обсудим проект?

Заполните форму и мы бесплатно проконсультируем вас в течение рабочего дня.

Поле обязательно для заполнения

Поле обязательно для заполнения

Введите корректный номер телефона

Введите корректный email

Поле обязательно для заполнения

Нажимая кнопку, вы соглашаетесь c «Правилами обработки персональных данных».